Location: United States
Business Model: B2B
Category: Digital Media, Publishing, Advertising
“In September 2011 the World Economic Form voted DoubleVerify as one of the pioneering companies in the field of technology. Last year VentureWire website (a Wall Street Journal publication) included DoubleVerify in their list of the 50 most prominent start-ups…” Globes, 17/1/2012
The American-based company DoubleVerify is one of the most prominent high-tech success stories originating in Israel in recent years. The company created a new category of online advertising – advertisement due diligence, ensuring the ultimate usage of any advertising budget. Among its leading investors are JMI Equity Fund, Bloomberg Capital, Institutional Venture Partners (IVP), First Round Capital and Genacast Ventures, owned by Comcast media. The company CEO is Wayne Gattinella, who has successfully led several prosperous NASDAQ companies.
The company’s unique products offer its customers numerous advantages:
The Due Diligence Report for DoubleVerify, prepared with crowd analysis and predictive algorithms, perfect for investment assessment, research and general in depth analysis.
AdXpose provides SaaS-based digital advertising analytic solutions for advertisers and publishers.
Integral Ad Science is a global media valuation platform focused on enabling a quality environment and exposure for online advertising.
Proximic provides a real-time assessment of website content for advertisers and visitors of interest.
Confidentiality: The Elephant, the online trading arena, provides a balance between the private shareholders (employees and former employees) need to protect its confidential information and the investor’s need for the transparency necessary to make an informed investment decision.
Content Sources: All the information presented above was retrieved from public sources (media, company website, data from the registrar of private shareholder, etc.).
Responsibility: The Elephant does not accept any responsibility or liability for the accuracy, content and reliability of this information.